Educating, Engaging
and Connecting
Making complex transportation stories clear, compelling, and human. Leading video and storytelling strategy, crafting narratives that engage diverse audiences, build trust, and drive meaningful public engagement—while balancing technical accuracy and strategy.
Ampflying Voices,
Championing Access
Amplifying community voices to shift perceptions and build support for public transit. Led creative strategy and campaign execution—elevating real stories, advancing equity, and driving engagement across digital platforms statewide.
Engaging Community,
Attracting Investment
Branding a waterfront vision to engage community and attract investment. Led creative strategy, digital storytelling, and marketing efforts to shape public perception and position Ridgefield as a compelling opportunity for thoughtful development.
Elevating Volunteerism,
Empowering Community
Mobilizing community through storytelling, strategy, and bold creative. Led a full-scale volunteer recruitment campaign that engaged diverse audiences, elevated YWCA’s mission, and delivered clear pathways to action across digital, print, and in-person touchpoints.
Building a Regional Brand
Branding a region with purpose and pride. Led the creation of a place-based identity that tells the authentic story of Clark County—uniting partners, attracting talent, and positioning the region for long-term growth through strategic storytelling and design.
